On Saturday, September 29th, I went to Octoberfest in Appleton, Wisconsin. It was my birthday weekend so I was a little stressed that I had to do a project for school, but I stayed optimistic because I knew it would still be a fun time.
When I got there the first thing I did was go straight for the Buffalo Wild Wings stand because I was starving. I had a couple of wings with my dad, who was selling pies there for his work to raise money for something. Since I am only 20 I asked my dad if he would buy me a beer after to "get in the Octoberfest spirit", but he didn't buy it, so I didn't get a beer.
There was a lot going on at Octoberfest. There were contests, live music, DJs from different radio stations, and advertisements all over the place, especially Budweiser, because they were sponsering the event. Everywhere you looked Mass Communication was taking place. The main function of Mass Communication at Octoberfest I thought was entertainment. People were entertained with concerts, contests, food, beer, and just the whole atmosphere Octoberfest had.
One form of entertainment I thought especially amusing was the Sausages from Miller Park. They were walking around waving to people and signing autographs for whoever wanted them. I would have gotten their autographs, but I would have felt like a loser standing behind kids 10 years younger than me.

Another function of Mass Communication taking place there was informing the crowd about different products, bands, brands, and beers. All the companies there were giving free samples and doing contests and other things to make the people remember their product and how much fun they were having while consuming their product, whether it be listening to a specific band or drinking a certain beer.
Octoberfest was a pretty good time, and I will definitally go back next year, mainly because I will be 21 and can "oficially get in the Octoberfest spirit".
http://www.octoberfestonline.org/

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